A new initiative is being launched leading up to WTM. With 15,000 Malaysian students in the UK, Tourism Malaysia is creating a unique Student Ambassadors Program. This brand new initiative has already seen 20 students representing every geographical area in UK and Ireland volunteer as Tourism Ambassador Leaders and to help the three tour operator partners who have signed up already (STA, Travel Pack and Emerald) to promote packages to Malaysia with the assistance of Tourism Malaysia, specifically to promote Visit Malaysia Year 2014.
The initiative will be launched on Sunday 3 November 2013 by The Honourable Datuk Seri Mohamed Nazri Abdul Aziz, Malaysia’s Minister of Tourism and Culture, prior to World Travel Market and will be officially announced to media at WTM at the press conference on Monday 4 November at 3pm.
-ENDS-
For more information, please contact:
Representation Plus
Edith Meyer
Tel: 020 8877 4510
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